If you’re wondering about website cost India, here’s the short answer:
A business website in India typically costs between ₹10,000 and ₹3,00,000+ depending on features, platform, design complexity, and whether you hire a freelancer or agency.
However, the final cost depends on your business goals, functionality requirements, and long-term digital strategy.
In this guide, we’ll break down:
- Website development cost in India by type
- Freelancer vs agency pricing
- Platform-wise comparison (WordPress, Shopify, Custom)
- Hidden and maintenance costs
- How to reduce costs without sacrificing quality
Here’s a realistic pricing snapshot:
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Website Type
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Estimated Cost (INR)
|
|---|---|
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This includes design and development, but ongoing costs like hosting, maintenance, and SEO are additional.
Website Cost in India by Type
1. Basic Informational Website (₹10,000 – ₹30,000)
Ideal for startups and local businesses.
Includes:
- 4–5 pages (Home, About, Services, Contact)
- Basic contact form
- Template-based design
- Basic SEO setup
Best for businesses that need online presence only.
2. Small Business Website (₹30,000 – ₹75,000)
Designed for lead generation and growth.
Includes:
- 8–15 pages
- Service-specific landing pages
- Blog setup
- Basic SEO optimization
- Speed optimization
- Mobile responsiveness
This is the most common pricing range for small businesses in India.
3. eCommerce Website (₹50,000 – ₹2,50,000+)
For businesses selling products online.
Includes:
- Product listings
- Payment gateway integration
- Shipping configuration
- Inventory system
- Admin dashboard
- Security setup
The more products and features you add, the higher the cost.
4. Custom / Enterprise Website (₹2,00,000+)
For large businesses requiring advanced functionality.
Includes:
- Custom UI/UX design
- CRM integration
- API integrations
- Custom backend development
- Advanced security layers
This category offers full scalability but at a premium cost.
Website Cost in India by Platform
WordPress Website Cost India
- Basic: ₹15,000 – ₹40,000
- Business-level: ₹40,000 – ₹1,00,000
- Advanced custom: ₹1,00,000+
WordPress is the most cost-effective and scalable option for most Indian businesses.
Shopify Website Cost India
- Setup: ₹25,000 – ₹1,50,000
- Monthly subscription: ₹2,000 – ₹7,000
- Additional app costs extra
Best for pure eCommerce businesses.
Custom-Coded Website Cost India
- Starts from ₹1,50,000
- Can exceed ₹10,00,000 depending on features
Ideal for SaaS platforms or complex business systems.
Freelancer vs Agency Website Pricing in India
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Category
|
Freelancer
|
Agency
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|---|---|---|
|
Cost |
₹10,000 – ₹60,000 |
₹40,000 – ₹3,00,000+ |
|
Communication |
Direct |
Structured process |
|
Scalability |
Limited |
High |
|
Ongoing Support |
Depends |
Usually included |
Freelancers are budget-friendly. Agencies provide strategic planning, SEO, and long-term support.
What Factors Affect Website Cost in India?
Several elements influence pricing:
- Number of pages
- Custom design vs template
- SEO integration
- Content writing
- E-commerce functionality
- Third-party integrations
- Hosting and domain
- Security features
- Performance optimization
The more customization you require, the higher the website development cost in India.
Hidden Website Costs in India
Many business owners overlook ongoing expenses:
- Domain renewal: ₹800 – ₹1,500/year
- Hosting: ₹2,000 – ₹8,000/year
- SSL certificate (sometimes free)
- Maintenance: ₹2,000 – ₹10,000/month
- SEO services: ₹10,000 – ₹50,000/month
- Content creation
These recurring costs are essential for performance and security.
Website Maintenance Cost in India
Ongoing maintenance typically costs:
- Basic support: ₹2,000 – ₹5,000/month
- Advanced support: ₹5,000 – ₹15,000/month
Includes: - Security updates
- Backup management
- Plugin updates
- Speed optimization
- Bug fixes
Maintenance ensures your website remains secure and competitive.
How to Reduce Website Cost Without Compromising Quality
Here’s how to stay within budget:
- Start with essential pages only
- Use premium templates instead of custom design initially
- Choose scalable platforms like WordPress
- Add advanced features later
- Invest in SEO early to avoid redesign later
Smart planning reduces long-term expenses.
Ultra-low-cost websites (₹5,000–₹8,000) often lack:
- Proper SEO structure
- Security optimization
- Speed performance
- Mobile responsiveness
- Conversion-focused design
A cheap website may cost more later due to redesign or lost leads.
Instead, think of your website as a business investment, not an expense.
FAQs
The average small business website cost in India ranges between ₹30,000 and ₹75,000
A basic 5-page website typically costs ₹10,000 to ₹30,000, depending on design and functionality.
An eCommerce website usually costs between ₹50,000 and ₹2,50,000+, depending on features and product count.
Yes, but only for a very basic informational website with limited features.
Monthly maintenance ranges from ₹2,000 to ₹15,000, depending on complexity.
The website cost India is generally lower due to affordable developer rates, competitive agency pricing, and lower operational costs compared to the US or Europe. However, quality varies depending on expertise and experience.
The average cost to build a website in India for service businesses ranges from ₹25,000 to ₹75,000 depending on design quality, SEO structure, and lead-generation features.
Yes. Adding SEO strategy can increase the website development cost in India because it involves keyword research, optimized structure, technical setup, and content planning. However, it improves long-term ROI.
A dynamic website with admin panel functionality typically increases the website cost India to ₹40,000–₹1,50,000 depending on database integration and backend complexity.
The biggest factors affecting small business website cost India include:
Custom design requirements
Number of service pages
SEO integration
Content writing
Conversion-focused landing pages
Yes. The WordPress website cost India is generally lower than fully custom-coded solutions because themes and plugins reduce development time.
An eCommerce website cost India for stores with 100+ products usually ranges from ₹80,000 to ₹2,50,000 depending on payment integration, shipping setup, and performance optimization.
Freelancers can reduce website cost India initially. However, agencies often provide structured processes, SEO setup, and long-term support, which may justify higher pricing.
A redesign can cost 60–80% of the original website development cost in India, especially if structure, UX, and SEO need improvement.
Yes. Ongoing website maintenance cost India ensures:
Security updates
Plugin upgrades
Backups
Speed optimization
Bug fixes
Without maintenance, performance and security risks increase.
Yes. Using premium templates significantly lowers website cost India, especially for small businesses that do not require heavy customization.
An SEO-optimized website typically costs 20–40% more than a basic site, but it improves long-term visibility and lead generation.
Depending on complexity:
Basic website → 1–3 weeks
Business website → 3–6 weeks
eCommerce platform → 4–8 weeks
Custom solution → 2–4 months
Timeline affects pricing.
Paying slightly more for strategic design, SEO structure, and conversion optimization often delivers better long-term ROI than choosing the cheapest option.
Professional website cost India packages usually include:
UI/UX design
Development
Mobile responsiveness
Basic SEO setup
Security configuration
Contact forms
Advanced features cost extra.
Conclusion — What Is the Real Website Cost in India?
So, what is the realistic website cost India businesses should expect?
- Basic presence: ₹10,000 – ₹30,000
- Growth-focused small business website: ₹30,000 – ₹75,000
- eCommerce platform: ₹50,000 – ₹2,50,000+
- Custom enterprise solution: ₹2,00,000+
Your website is your digital storefront. Investing wisely ensures:
- Better conversions
- Strong SEO foundation
- Brand credibility
- Long-term growth
Choose based on your business goals — not just the lowest price.
